New tequila Sphynx enters the agave market
Former Big Brother contestants, Sukhvinder and Imran Javeed, have founded a new tequila brand called Sphynx.
Celebrity tequila - the long term effects
While they put a focus on the spirit, some experts believe the explosion of brands backed by famous faces does the category and quality expectations no favours.
Diageo acquires female-owned flavoured Tequila brand 21Seeds
Diageo has announced the acquisition of super-premium flavoured Tequila brand 21 Seeds.
Tequila brand Volcan De Mi Tierra has launched its Blanco and Cristalino expressions in the UK.
The founders of super-premium tequila brand VIVIR have launched a new mixto tequila brand called El Sueño to bridge a gap in the market and support sustainable practices.
Kendall Jenner launches 818 Tequila brand
Kendall Jenner has become the latest celebrity to launch a tequila brand with the release of 818 Tequila on Tuesday 16 February.
Bacardi has set up a $3m fund to help bar owners and bartenders make ends meet during the global coronavirus lockdown.
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Ben Branson on the future of non-alc spirits
In his inaugural column for Drinks International, Branson takes a wider look at the overall non-alcoholic spirits sector to identify which brands will thrive and which won’t survive.
